Kaizen Platform

Posted on April 9th, by Kim Randall in Portfolio, Some Brands We Have Worked With. No Comments

Social Media Strategies for an Internet Software Company

Social Media Strategy
Social branding
Social Media management (Twitter, Facebook, Tumblr, LinkedIn)
Social PR

http://kaizenplatform.com

 


Haneke Design

Posted on April 9th, by Kim Randall in Portfolio, Some Brands We Have Worked With. No Comments

Social Media Strategies for a Web and Mobile Development

Social Media Strategy
Social branding
Social Media management (Twitter, Facebook, LinkedIn)
Social PR

http://hanekedesign.com.com

 



WeVue

Posted on April 9th, by Kim Randall in Portfolio, Some Brands We Have Worked With. No Comments

Social Media Strategies for a Company Culture Mobile App

* Social Media Strategy
* Social branding
* Social Media management (Twitter, Facebook, Tumblr, LinkedIn)
* Social PR

http://wevue.com

 



Facebook Announces Embeddable Video

Posted on March 25th, by Kim Randall in Facebook Tips, Social Media. No Comments

Today Facebook announced during their F8 Conference many things including changes to their Messenger app and a mobile app for advertising analytics…They also announced that video uploaded to Facebook will now have the ability to be embedded onto other websites, like this one.

This is extremely exciting to us here at KiMedia Strategies because many of our clients are seeing greater success with their video marketing strategies on Facebook than on YouTube. We know this doesn’t mean that Facebook will “kill” YouTube or really even slow it down, but we do think that for some businesses this could mean big things for their videos.

 

We want to know what you think about this. Are you happy that they are rolling this feature out or does it even affect your social media marketing strategy?


Is Your Brand Participating In #ThrowbackThursday?

Posted on January 29th, by Kim Randall in Facebook Tips, Google+, Social Media, Social Media Success, Social Media Tips. No Comments

It’s #ThrowbackThursday, is your brand participating? Some ideas:

– employee pics when they were babies or teens.
– the early days of the company.
– relevant throwbacks in your industry – who invented the first chicken wing…the first female attorney….etc…
– showcase clients or customers from years ago.

No matter what you choose to do make sure you’re participating in this highly engaged, viral trend using #ThrowbackThursday & #TBT on all social sites: Facebook, Twitter, Instagram, Pinterest, Google+, Tumblr…!

Here’s our #TBT: what the KiMedia Strategies office looked like in 2010, just starting out in the corner of Kim’s bedroom. To see how far we’ve come is amazing!



Personalize Your LinkedIn Account

Posted on December 4th, by Kim Randall in Featured, Uncategorized. No Comments

LinkedIn is getting more personal these days allowing users to create their own personalized cover photos and we think that’s awesome! Just one more way to subtly show off a personal side to the otherwise business person that you are on LinkedIn. You’ll see below that we created a personalized cover for our CEO all in the theme of 8-bit Mario awesomeness because.. well…. she’s slightly obsessed.

 

LinkedIn does have some stock covers available to choose from, but where’s the fun in that?

 

 



Simple Tips To Help You Improve Your Social Media Presence

Posted on December 2nd, by Kim Randall in Featured, Social Media, Social Media Tips. No Comments

No BS here, just some really great tips.

Twitter Tips

– Continually seek out new people to follow
– Have real conversations with people and brands
– Participate in Twitter chats
– Share content that you are truly interested in or that your business/ brand wants to be seen as the leader in
– Watch your analytics to see what shared content generates clicks, new follows, shares and replies
– Don’t automate your direct messages
– Always know what you’re Tweeting
– Be kind and thank others for sharing your content
– Follow popular hashtags and participate in conversation
– Above all else, be yourself.

Facebook Tips

– One of my favorite tips especially for brands and small businesses that do not have a huge marketing budget is to run a $1/ day new like ad campaign targeted exactly to who you want seeing your content.

– Engage content on other pages
– Don’t just … Read More »



13 Timeless Social Media Tips

Posted on November 26th, by Kim Randall in Featured, Social Media Success, Social Media Tips. No Comments

There are hundreds of social media tips that everyone could use when it comes to their social media campaigns, but many of them come and go depending on trends, social platforms and new user behaviors…. however… we’ve come up with 11 tips that will always be relevant no matter the trends or user behaviors.

Never stop following new people.
Don’t ever ignore the trending topics, you never know where your brand might fit in.
Use the platform that your customers are on, not only the ones you prefer.
Use hashtags, but don’t over hashtag your content.
Have separate social accounts for your personal brand and for your business.
Give social media time. Success doesn’t happen overnight.
Blog about your company, and interesting topics that will help you become the leader within your industry.
Social advertising should support an engaging social media strategy, not replace it.
Never give up and … Read More »



One Social Media Trend We Are Hoping For In 2015

Posted on November 19th, by Kim Randall in Social Media Success, Social Media Tips, Uncategorized. No Comments

We see all of the “expert” trend predictions circulating the Internet. Most are very vague in the actual prediction because let’s face it, unless you have the inside scoop on what new features will be launched or what user behaviors will end up being, you can’t really do much accurate predicting when it comes to the social web. Looking back at the past 4 years of predictions one thing is for sure…. businesses really need to get serious about social media. They really need to accept that whether they like it or not, their customers and brand advocates are online and there are ways to reach them… and tools to use that can help.

This, my friends, is where our social media prediction begins

We predict that brands will begin to truly understand the importance of social analytics. They will begin to understand … Read More »



What Is The Relevance Of A Hashtag On Twitter?

What makes a hashtag relevant on Twitter?

Is it the popularity of the Tweeter that makes up the hashtag? Is it the creativity?

It seems like many brands don’t quite understand how, why or when to actually use hashtags so we’ve decided to break it down for you. We’re here to let you know how relevant a hashtag is on the various platforms, insider tips on using hashtags and mistakes we’ve all made, but need to stop making.

Twitter is one of the most relevant places that hashtags are used… and coincidently enough the first place hashtags were relevant.

Ways To Use Hashtags on Twitter

As keywords describing content in the Tweet so users are able to find it even if they aren’t following you.
As a way to host Twitter chats or parties.
To find information on a specific topic.
To follow trends.
To connect with people attending the same events.
To follow … Read More »