They have FINALLY made their  Facebook scheduler just a little easier… especially when collaborating with other team members! Yes, this means they’ve finally added a “draft” option.

This is extremely exciting news for us here at KiMedia Strategies as we have thought that the scheduler has been a little tedious and outdated for quite some time. Kudos to you, Facebook. It’s about time you got something right… Now how about those post views….. #sigh

A wise person once said “Think before you speak” and while that still applies I think it’s also extremely fair to say that we all need to starting thinking before we Tweet, text or post anything anywhere online. CeeLo Green should have done just that this weekend when he decided to respond to people on Twitter in regards to allegations that in 2012 he slipped a female ecstasy and then raped her. (see BuzzFeed’s article about CeeLo Green’s Twitter mistake)

This is where we take CeeLo’s negative and turn it into a KiMedia Strategies positive. We can’t stress enough the importance of thinking before you react online. The Internet is a scary, crazy place where people are lurking, waiting for you to mess up. They’re waiting for you to Tweet something ridiculous enough to retweet and blog about. … Read More »

We’ve all had those clients.
You know…. the ones that think that you read minds and need absolutely nothing from them. We’ve been there. All too recently to be honest. The client that is the inspiration for this post happens to be a restaurant. Now… there is a lot that we can accomplish without them online, but there are still certain things that are always needed, especially from a restaurant on a regular basis.
Some of those things would be:

> daily specials
> upcoming events
> change in hours
> holiday happenings
> local news
> and other awesome bits of content

When this information is not given it makes it extremely hard for a social media company to do anything outside of what is provided. Sure there’s a little room to get creative, but not a whole lot. Not to mention many managers and owners hate seeing … Read More »

If you own or manage a Facebook page I’m sure you’ve noticed that it’s getting harder to organically build it with new likes. One of the best ways to organically build up numbers is to host a social media contest with a prize worth winning. If done right this could be an enormous success, however if not you might be looking at a page inflated with dead likes.

What are “Dead Likes”?

Think of Dead Likes like dead weight. They are there and provide absolutely no value. They slow down the progress of the page, don’t interact and would never be a customer. When you have fans that don’t interact Facebook views it as your content isn’t good enough to engage with and decreases the number of people that actually see your posts through their newsfeeds.

How Do You Prevent Gaining Dead Likes … Read More »

Super simple & straight to the point. Want to follow and chat along with other Super Bowl fanatics later on today on Twitter, Google+, Tumblr, Facebook or any other hashtag capable site?

Two Hashtags you Need To Know

#SuperBowl – To join in the Super Bowl conversations.

#AdBowl – To talk about the commercials airing during the big game.

We’re not quite sure what the inspiration was for the hat Pharrell wore during the Grammy’s, but we’re sure glad he put it on because without it we wouldn’t have had the best Tweet ever from last nights awards show.

Hours later, possibly after consulting with Daft Punk, Pharrell responds…

What was your favorite moment of the Grammy’s?

We noticed that at some point in the last couple of hours Twitter rolled out a slightly newer design to their newsfeed.

Let’s not forget how Twitter looked in 2006
Or founder Jack Dorsey’s first Tweet!

We do love Twitter!

How long have you been Tweeting?

We’ve all heard the news and have had ample time to have individual and group pity parties. Some are petitioning online, others are just choosing to complain constantly and then there are people like us that have chosen to point out the positive. Let’s talk about creative strategies to increase engagement to your Facebook fanpages. 

1. Tag your friends in updates that relate to them.

Have a picture update that you know some of your personal friends would like? Tag them in it to increase the virality of the post.

2. Ask questions.

Don’t just post links all the time. Ask questions on your page pertaining to your industry.

Examples:

* Restaurants: Ask what their favorite special or meal is.

* Tech: Ask what their favorite gadget for 2013 has been.

*Industry specific: Ask tips they would give to other professionals.

Other ideas would be to ask what their … Read More »

If you read a lot of social media tips online you’ll notice that most are in agreement that images are the clear winner in the quest for better Facebook page engagement. We love to test theories and tips to see just how true they are and in this case… not so much. If you truly know the brand you are Facebooking for and truly know the audience you should be able to see comparable engagement with text, video and link posts as well. This isn’t easy though. You need to have an engaged audience. You also need to engage with your audience in order to receive continued engagement. It’s easy to share the latest Internet meme or craze and get likes. It’s also easy to buy 5,000 Facebook likes for $20, but we all know where both of those strategies … Read More »