Be Social


Successfully Running A Social Media Contest To Build Your Facebook Page Likes

If you own or manage a Facebook page I’m sure you’ve noticed that it’s getting harder to organically build it with new likes. One of the best ways to organically build up numbers is to host a social media contest with a prize worth winning. If done right this could be an enormous success, however if not you might be looking at a page inflated with dead likes.

What are “Dead Likes”?

Think of Dead Likes like dead weight. They are there and provide absolutely no value. They slow down the progress of the page, don’t interact and would never be a customer. When you have fans that don’t interact Facebook views it as your content isn’t good enough to engage with and decreases the number of people that actually see your posts through their newsfeeds.

How Do You Prevent Gaining Dead Likes … Read More »


10 Tips To Generate More Views To Your Facebook Content

Posted on December 17th, by Kim Randall in Be Social, Facebook Tips, Social Media, Social Media Success, Social Media Tips. No Comments

We’ve all heard the news and have had ample time to have individual and group pity parties. Some are petitioning online, others are just choosing to complain constantly and then there are people like us that have chosen to point out the positive. Let’s talk about creative strategies to increase engagement to your Facebook fanpages. 

1. Tag your friends in updates that relate to them.

Have a picture update that you know some of your personal friends would like? Tag them in it to increase the virality of the post.

2. Ask questions.

Don’t just post links all the time. Ask questions on your page pertaining to your industry.

Examples:

* Restaurants: Ask what their favorite special or meal is.

* Tech: Ask what their favorite gadget for 2013 has been.

*Industry specific: Ask tips they would give to other professionals.

Other ideas would be to ask what their … Read More »


The Strategy Around Engagement

Posted on May 13th, by Kim Randall in Be Social. No Comments

“Good morning”, “How are you?”, “Good evening” – From the time we wake up until the moment we go to sleep we are social. We interact socially throughout the day in many different ways. Maybe it’s through our body language by waving hello to someone across the street or over the phone talking with a customer, or perhaps it’s on the Internet in status updates, blog comments, videos or Tweets. 

Point is, we are social beings – we thrive in our environments because of the social experiences we have daily. 

This is why we  are so passionate about educating businesses and individuals about engagement vs. promotion on the Social Web via our Be Social campaign. In no way do we believe that by simply saying “Good morning” that your company will find immediate success, but we do know that without these … Read More »



Participate In Twitter Chats to Share Your Knowledge

Posted on March 12th, by Kim Randall in Be Social. No Comments

Twitter chats are probably one of the best ways to meet new people as well as participate in topic specific conversations. There are many chats happening daily ranging from finance to blogging, Social Media, small business help and so much more.

Reasons Why You Should Participate in Twitter Chats

* You are opening yourself up to an entirely new network of connections.
* You are able to share your thoughts as well as knowledge with people just as passionate about the topic as you are.
* You can learn A LOT from others.

Most Twitter chats are done by following a specific hashtag. (Learn more about hashtags here)

Do you participate in Twitter chats? If you do, which do you enjoy?

Be Social Goal (week 3) | Download your free Social Media Goals planner



Update and Cleanup Your LinkedIn Profile

Posted on March 5th, by Kim Randall in Be Social. No Comments

It’s been an entire week since we launched our “Be Social” goals download and provided our first Social Media goal to help people just like you create realistic and more importantly, achievable goals when it comes to their Online, social presence.

This weeks goal is to update your LinkedIn profile. Make sure you’re using a picture that is recent. Is all of your work information correct? Have you recently reached out for any recommendations? When was the last time you posted an update?

Other things to update/ Cleanup:

* Skills
* Events
* Website Links
* Twitter accounts (you can add more than one)
* Contact info (phone/ email)
* Your bio/ summary
* Groups

Having an up-to-date LinkedIn profile is extremely important in today’s digital world where most employers and potential clients alike will not only look at what you’ve placed before their eyes, but will also check you … Read More »



Expand Your Social Media Network

Posted on February 27th, by Kim Randall in Be Social. No Comments

All of us at KiMedia Strategies challenge you to make one of your “Be Social goals” this week to Tweet someone new. Step out of your comfort zone and start a conversation with someone you’ve never Tweeted with.

What You Will Gain By Tweeting Someone New

An expanded network of connections
Access to even more potentially new connections 
An awesome mix of personalities
A network of people that will begin to trust you, your thoughts, abilities and expertise

Ways To Do Expand Your Network

Follow keywords, hashtags and conversations revolving around things that interest you and follow those participating
Observe who your connections are Tweeting with and join in the conversation
Search for lists around specific topics, follow and engage

What Not To Do On Twitter

Focus on how many followers they have
Get bummed out if they don’t Tweet back
Follow based on a Klout score

Focusing on any of these will leave … Read More »



Be Social Stickers

Posted on February 26th, by Kim Randall in Be Social. No Comments

We want to share our Be Social stickers with you!

 



Be More Social In 2012

Posted on December 28th, by Kim Randall in Be Social. No Comments

2011 was a huge year for many businesses Online. Many found that simply having a presence isn’t all that is needed to have success with Social Media. It was a year or social analytics, influence and trying to figure out what all of that meant to different businesses. It was a year of success and some failure. We learned that even the largest of brands can make some really ridiculous mistakes on Twitter, Facebook, Youtube etc…

In 2011 we focused on throwing the box away and began thinking like the consumer/ target audience and began seeing targeted results for not only KiMedia Strategies, but for our clients as well. We listened, tracked, monitored, engaged and saw a whole new world.

KiMedia Strategies Focuses on Engagement over Promotion

Let’s talk about your goals for your Social Media campaigns and how KiMedia Strategies can assist … Read More »